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A user-friendly website is like a river following its path to the sea, or like a bird gliding through the sky with its wings widely spread. There is this natural flow that takes your users effortlessly to their goals.
Website usability is a bigger theme than ever and can either make or break your online platform. But what is usability, and how do you create a user-friendly website?
Setting up your own business website is like setting up your own sidewalk lemonade stand. You expect one, maybe two people approaching you to buy some refreshing drinks, and after that comes another hour of waiting for the next one. Like lemonade stands, the effort it takes to create and improve a website matters more than simply ticking a box off of one’s startup checklist.
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If you’re working in the digital field, you’ve probably once or twice come across the terms UX designer and UI designer. They have very similar names so you wouldn’t be the first to get them mixed up. Just like back in the day (or maybe even recently) with Pat & Mat! Although they only differ by one letter, they are definitely not the same. What do the abbreviations UX and UI stand for, what do they mean and what is the difference between a UX designer and a UI designer? Let’s find out!
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