Design guidelines.

Create visual rhythm throughout
your designs.

Your brand´s bible for increasing consistency and reducing rework

Consistency is key

Is your business lacking consistency in communication? Then you need to formulate a strategy everyone agrees upon. How? With design guidelines of course! Design guidelines provide clear instructions to all employees on how to adopt specific principles. It’s your brand’s bible. Unless you want your business to look like Alibaba, you need to get your fonts and colors in line!

What you gain from getting your fonts and colors in line:
  • Prevent disagreements between employees
  • Increase productivity and reduce rework
  • Consistent and human-centered designs
  • Quality perception from the audience

What are design guidelines?

To simply put it, it’s a document explaining the visual components in order to unify all designs, including color hierarchies, fonts, layout and how to use them. It can be as extensive as you want it to be, depending on the value you attach to your brand and the size of the organization. Your users will immediately recognize your brand and overall experience a more holistic journey.

What are design guidelines?

To simply put it, it’s a document explaining the visual components in order to unify all designs, including color hierarchies, fonts, layout and how to use them. It can be as extensive as you want it to be, depending on the value you attach to your brand and the size of the organization. Your users will immediately recognize your brand and overall experience a more holistic journey.

Let’s get consistent!

Do you want to provide your employees with strong design guidelines that work? We’d love to define them for you! We analyze your brand foundation or if you already have a brand, make an inventory of your current brand identity. We’ll examine patterns representing your brand and record them. If we encounter any inconsistencies we provide them as a separate overview. When it comes to building a strong brand, you need to get it right the first time. Our experience will get you the results your brand deserves.

Brand proposition

Create a deep connection between you and your target audience 

Photography

Are you making a good first impression, or a smashing one that lasts? 

Ready for consistent and
human-centered designs?